Online Exhibits@Yale

Tobacco Advertising and Anti-Smoking materials from the William Van Duyn Collection, Medical Historical Library, Harvey Cushing/John Hay Whitney Medical Library

Title

Tobacco Advertising and Anti-Smoking materials from the William Van Duyn Collection, Medical Historical Library, Harvey Cushing/John Hay Whitney Medical Library

Creator

Melissa Grafe, Ph.D, John R. Bumstead Librarian for Medical History

Subject

Tobacco advertising
Anti-smoking advertising

Description

The tobacco industry has been selling smoke in America and other countries for well over a century. From sultry ladies to Santa, tobacco advertisers slickly packaged smoking in a variety of ways to lure consumers to different brands. Using celebrity spokespeople, touting health benefits, sponsoring racing and other sports, product placement, and creating games with prizes are just a small sampling of the ways smoking was sold. This online collection contains materials from the William Van Duyn collection of magazine advertisements, ephemera, articles, and photographs. Anti-smoking materials, also from Van Duyn's collection, are also represented in the collection.

This collection was digitized in conjunction with a physical exhibit, "Selling Smoke: Tobacco Advertising and Anti-smoking Campaigns," on display in the Harvey Cushing/John Hay Whitney Medical Library, Yale University, from May 15th – August 12th, 2014.

Source

Materials mainly from the William Van Duyn Tobacco Advertisement Collection (Ms Coll 20). A finding aid describing the collection is available at http://hdl.handle.net/10079/fa/med.ms.0020

Publisher

Medical Historical Library, Harvey Cushing/John Hay Whitney Medical Library, Yale University, New Haven, CT.

Contributor

This project has been funded in whole or in part with federal funds from the National Library of Medicine, National Institutes of Health, under Contract No. HHSN276201100010C with the University of Massachusetts, Worcester.

Rights

Images may be used for purposes of research, private study, or education. The use of this image may be subject to the copyright law of the United States (Title 17, United States Code) or to site license or other rights management terms and conditions. The person using the image is liable for any infringement.

Relation

A related collection is the Stanford Research into the Impact of Tobacco Advertising, tobacco.stanford.edu/‎

Format

Still images

Language

Primarily English

Coverage

20th century

Items in the Tobacco Advertising and Anti-Smoking materials from the William Van Duyn Collection, Medical Historical Library, Harvey Cushing/John Hay Whitney Medical Library Collection

20,679 Physicians Say
Lucky Strike campaign using doctors to advertise cigarettes.

No matter how you dress up the package, the product still kills
Anti-smoking poster issued by the Pan American Health Organization for World No Tobacco Day 2006

The Smoker's Body [Le Corps du Fumeur]
Graphic depiction of smoking's impact on the body

Juul e-cigarette advertisement
JUUL e-cigarette advertisement

Comments

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